Google Image (banner/video) advertising
Google purchased the DoubleClick Ad Network some time ago and as a result has access to advertising banner promotional spots across a vast network of websites, including many household names such as The Age and The Sydney Morning Herald. What this means is that we now have access to advertise, using banners in a variety of shapes and sizes, in image, animation or video format across a vast number of websites.
Not only this, but Google's keyword targeting means that we can target advertising matched to keywords - so, for example, if the banner advert is promoting youth fashion clothing, we can target the adverts to appear on sections of sites targeted to young people, or even next to content which has keywords associated with youth fashion. This increases the relevancy of advertising to your target audience, and therefore increases the chances of conversion.
Reseo can create a targeted, contextualized Image Ads campaign within your Google AdWords account. The new campaign will require the design and creation of banner image advertisements. Reseo can engage our web design partner Reactive Media to create banners for advertising if required.
Give us a call on 03 9412 2383 or contact us to find out more!
